Personal Branding: Strategies on How To Choose Domain Name
Personal branding is very important especially if you are a network marketer. I believe strongly in the power of developing and promoting your brand. Your personal brand is what you are telling the world who you are and what you are about. It is not just enough to be passionate about what you do, it’s the credibility, and authority and your being genuine that you build that will make people want to work with you.
Before you start a blog, you want to buy a domain name that is short and memorable. I prefer to use my real name as this is the quickest way of developing authority and trust in the internet. Hopefully you do not have a common name so that you find it difficult to purchase a dot.com domain although nowadays even dot net or even dot org is perfectly good to go.
Let us look at what you need to watch out for before your purchase your domain:
Personal Branding – Personal Name:
If you are an expert in a specific field and you want to be known as one so why not choose a domain name related to that field? For example Elizabeth Horlemann has has a training blog at Blogging for Gold and people can now see me as a professional coach and trainer. As far as personal branding is concerned, this works should work well because I want to brand myself as a trainer and coach specializing in blogging.
Personal Branding Nick Names:
If you have a nick name which is well known, then you want to be brand your nick name so why not purchase a domain name that contains your nick name instead of your real name. This is advisable especially if you have an extremely long name which is hard to remember.
Personal Branding – Use Local Extensions:
The dot com domains are very popular, so you may find it difficult to find a name that you want to settle for using dot.com. If you are trying to brand yourself with a specific audience such as individuals in Germany, why not purchase a dot de extension? Alternatively you can consider looking to brand yourself with non-profits you should consider about buying a domain with a dot.org extension, this is an excellent way of personal branding.
Give It A Personal Touch:
Always try to use something that appeals to people when creating a blog name that will help you brand yourself. Something that appeals to all our 5 senses – sight, touch, hearing, smell and taste is the good old trick that you can use. Good examples are like Horlemann Power, Horlemann Speed etc.
If you have already created a blog and your domain name no longer appeals to you especially after reading this article, no problem for every problem there is always a solution and the solution here is to purchase an appropriate domain name and forward mask your “wrong domain” to the new one so that you are still personal branding yourself.
Start Implementing This Underground, Proven and Time-Tested Strategy Into Your Business Right Now To Recruit Quality Leaders Into Your Business Today!!!
Social tagging: domain name > forward masking > local extension > nickname > personal branding