Make Money From Home: Best Prospecting Strategies For Your Business
If you want to make money from home, you will need to have very good prospecting strategies in place for your business. Mastering MLM prospecting is a must especially because leads are the lifeblood of your business.
You would imagine that in today’s economy that it would be simple to get people who are interested in making some extra money or generating a full-time income from home, on the contrary.
Prospecting requires a solid foundation. Like everything you do, if you want to be successful you will endurance, consistency and persistency. Remember those days as you were young and you wanted to learn how to swim – how to float you needed endurance that every time you go down, you will come up and start from the beginning. You need to be consistent and persistent that with daily training you will eventually be the best swimmer.
There are five Ws and H that you need to be familiar with before you start prospecting:
When you want to start making money from home you have to know WHO your audiences are. You cannot expect that your product or service will be suitable for everybody you come across. You have to segment your audience by looking at who are the people who would most likely be interested in taking advantage of your product or service.
What is your message and what are you trying to attract people to. Once you know WHO your audiences are, send out an appropriate message to address this group. Let the message offer them solutions to their problems, so that you have half the work done because you have targeted the right group and your message has attracted their attention.
You now know WHO and your audience and your WHAT message has reached them, so now you have to find out when are you going to get this to them. If you are attending for example a seminar or an event which has pulled these like-minded individuals, then this is definitely the WHEN for you. Use this event to give them your special offer.
Your prospects need to know WHERE they are going to be obtaining this product or service in the future. Is it available online, in a shop, office or you will be delivering it personally?
If you want to make money from home, you have to be clear that you know why prospects or customers would want to take advantage of your offer. Why should they choose your product or service?
Once you are clear about their WHY you have an advantage because it makes the prospecting aspect easier for you. The customer themselves have come to a decision to look at your product or service so all you need to know how to close the deal.
You now know WHO your audiences are, WHAT is that they want, WHEN they want it, WHERE they can obtain the product or service and WHY they actually want to purchase your product or service so the next step is the HOW. In my next blog post I will be talking about HOW to prospect and to close the deal.
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